Sony Launches Two New Premium Smart TVs In India
Sony launches two new premium smart TVs in India, getting strong cashback on pre-booking.
Expanding its portfolio in the country, Sony has announced two new premium, large screen TVs.
One comes as the largest variant in its Bravia XR A80J series, while the other is the largest size option of its X85J TV model. Sony’s two new products are named Bravia XR 77A80J OLED and 85X85J.
In which the first is a big 77-inch television while the second is 85-inches. Sony has introduced pre-booking offers on two new TVs. Let’s have a look at these in detail.
Sony launches two new premium smart TVs: Sony’s new TV pre-booking, price, and availability.
The Sony 85X85J Google TV is already on sale at Sony retail stores including Sony Center and Sony Exclusives, www.ShopatSC.com portal, and leading electronic stores in India.
The Bravia XR 77A80J OLED TV will be available for purchase from August 25 through the same channels. The 85-inch X85J is priced at Rs 4,99,990, while the 77-inch A80J costs Rs 5,49,990.
Sony is offering a cashback of Rs 20,000 on both smart TVs till August 16.
Hence, those buying the new X85J or pre-booking the new A80J can avail of cashback on select bank cards. The A80J will also come with a two-year warranty on pre-booking.
Specifications of Sony A80J and X85J Smart TVs.
Both the new TVs come as a premium series by Sony, promising great picture quality, vibrant colors, entertainment options with Google TV, and a range of gaming features.
The new 77-inch A80J comes as the latest addition to the Bravia XR A80J lineup, which debuted in June with the 65-inch version.
It is powered by Sony’s proprietary Cognitive Processor XR which works on AI to improve the user experience.
The cognitive processor XR can analyze all the elements of a picture – color, contrast, and detail – at the same time, similar to the way the human brain works.
For this, it divides the screen into hundreds of zones and focuses on different objects in these zones.
Sony says the technology is capable of “cross-analyzing the few million different elements that make up a picture in a second” like a human brain.
In addition, the new 77-inch Bravia XR A80J comes with OLED, XR OLED Contrast, and XR Triluminous Pro for optimum 3D color depth and texture.
It also sports XR Motion Clarity technology to reduce blur in high-speed scenes. Along with this, the new Bravia TV also supports Dolby Vision and Dolby Atmos.
There is a dedicated game mode for gamers, HDMI 2.1 compatibility, which includes 4K 120fps, VRR, and ALLM.
Being a smart TV, the new A80J supports Google TV, Google Assistant, Alexa smart devices, Apple AirPlay 2, and HomeKit.
Most of these features remain the same for the 85-inch X85J, except that it is powered by the X1 4K HDR picture processor instead of the Bravia XR processor.
Also, it supports sans-XR technologies such as Triluminous Pro with Dolby Atmos and X-Balance speakers.
